A toll-free phone number for your Shopify store gives you credibility and signals your customers you’re serious.

From the Little Stream Software blog

Someone was asking recently about heading tags with Shopify stores and how they work with SEO. Google doesn’t care if you use h1 or h3 or h6s. They will consider the lowest ones on your page to be heading, next lower subheadings, and so on. Even if you use h5 as your big headline, you …

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