A toll-free phone number for your Shopify store gives you credibility and signals your customers you’re serious.

From the Little Stream Software blog

The Transactional Brand Kevin Hillstrom has a two-parter on a big shift with branding from relationships to transactions. The second part will help you identify which one your store is behaving like. Now that he’s mentioned it, I remember seeing this to as part of the metric reviews I perform for Repeat Customer Insights customers. …

The post Shopify Dispatch Issue #214 – The Transactional Brand, Holiday email marketing trends appeared first on Little Stream Software.